HOW IT WORKS

The Fanpass flow.

Four steps. Zero friction. Every merch sale becomes a fan relationship you can market to forever.

01

Offer rewards & discounts.

Set up exclusive offers, loyalty perks, or limited merch drops tied to the Fanpass. Give fans a real reason to opt in at the booth.

Giveaway rewards setup
Discount configuration
Lottery for experiences
02

Fan signs up.

At checkout, fans tap to join. Name, email, phone — captured as part of the purchase. No extra forms. No friction.

Fan signing up at checkout
03

Redeem reward at checkout.

Fan pulls up their Fanpass from Apple or Google Wallet. Reward applied instantly. They walk away with merch and a reason to come back.

Fanpass wallet pass with QR code and rewards
04

Retarget & reengage.

After the show, use real purchase data to send targeted follow-ups. New drops, upcoming shows, exclusive offers — to verified buyers, not cold leads.

Fan profile with activity timeline and purchase data

Turn every sale into a fan for life.

See the Fanpass in action. Book a 15-minute demo with our team.